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ZigZag Into Reality

Live in Technicolour Through The Lens of Alia Romagnoli

When is the last time you stopped mid-scroll and actually looked at an image on Instagram for more than 3 seconds? No, your selfies don't count. With an iPhone in hand, we are all self-proclaimed photographers with an inordinate amount

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ZigZag Into Reality

How Rupal Borge Directs Marketing and Content Strategy at Indian Occasion-Wear Label Krèsha Bajaj

Give us an example of an individual with a linear career journey in the fashion industry, we’ll wait. More often than not, it takes various internships, a few eye-opening experiences and a ‘hallelujah’ moment before figuring what exactly it is

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ZigZag Into Reality

Charu Gaur on Building Runway Square From the Ground Up With Thoughtful Storytelling

A digital guru resides in each one of us at this point – the toddler next door operates an Ipad with ease, grandparents religiously forward quotes on Whatsapp and your dad is an avid Facebook user. The job market, especially

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Fashion, Personal

How To Begin Freelance Fashion Writing Without A Journalism Degree

The #WFH culture and freelancing is a match made in heaven, especially when it comes to writing. Be it from the comfort of your favourite sofa, the breezy balcony or a good-old desk – pretty much any corner of your

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ZigZag Into Reality

Immerse Yourself in the Animated Universe of Visual Artist Naureen Bindra

There is always potential for more colour and eccentricity – a point proven by 23-year-old Naureen Bindra whose visual artwork is a feast for the eyes. In the era of minimalism and the ‘less is more’ philosophy, Bindra’s spunky work

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ZigZag into reality

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ZigZag Into Reality

Meet Tanya Garg, A Visual Designer At Luxury Brand Shivan and Narresh

For Tanya Garg, working as a visual designer at Indian luxury holiday-wear brand, Shivan and Narresh, was an unimaginable possibility five years ago. Growing up, the Delhi-based 23 year old’s most obvious career path always seemed to involve her family business.  However, Garg’s passion

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ZigZag Into Reality

Introducing ZigZag Into Reality

Growing up, the only field that I (and pretty much everyone around me) remotely connected to fashion seemed to start and stop at designing. As opposed to the endless information you could find on any other profession, the resources available

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Fashion

Turns Out We Do Dress Up For Others – A Monologue

4 weeks and counting since India (and pretty much the rest of the world) started obsessing over Dalgona coffee tutorials, making an obscene number of Tik Tok videos (I’m guilty for this one too) and resorting to baking banana bread

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A Fashion Marketing graduate from London College of Fashion, discussing the ins and outs of ‘making it’ as a fashion student, divulging some real behind-the-scenes of shooting on the streets and chronicling the evolution of a new style – which is a blend of Western and Indian influences.

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Recent posts
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    September 1, 2021
  • Live in Technicolour Through The Lens of Alia Romagnoli
    August 16, 2021

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